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  • Mazda post a record first-half global car sales

    mazda sales

    Mazda has announced record sales of 775,000 vehicles during the first half of the 2016-17 financial year. This is a little above the record they set in the previous year. It's estimated that around 123,000 units were purchased in Europe, a 12% year-on-year increase due largely to the robust number of sales for the Mazda CX-3, and the Mazda MX-5 roadster. Mazda have also shown solid growth in sales in China, with around 133,000 units sold, an increase of 22%; ASEAN, with roughly 54,000 sales and an increase of 18%; and Australia, where sales have risen by 4% to around 60,000 units.

    Their success is largely due to their continued progress in terms of technology, and the release of new lines, including the Mazda CX-4 in China, and the Mazda CX-9 in North America, Australia and several other countries. They are now rolling out updated models in Europe, including the 2017 Mazda3 and Mazda6, which both feature an innovative SKYACTIV-VEHICLE DYNAMICS technology. In addition, Mazda are producing the brand new Mazda MX-5 RF, which is a power-retractable, hardtop variation on their legendary roadster. Work on the new model started in October. Meanwhile, the 2016 Los Angeles Auto Show will see the unveiling of the brand spanking new generation of Mazda CX-5, which is currently Mazda's best-selling European model.

    Tackling environmental issues, Mazda are also developing a new zero-emission series, along with autonomous driving systems.

    They have set their global sales target for the current fiscal year at an impressive 1.55 million vehicles, and have revised some of their full-year forecasts in response to the strengthening position of the yen. Mazda's revised revenue estimates are for ¥3.15 trillion (£22.7 billion), with a net income of ¥100 billion (£723 million). Their annual dividend is unchanged and stands at ¥35 per share.